Bringing Wine Stories to Life
BibiVini transforms traditional wine tech sheets into beautiful, mobile-friendly experiences that connect guests with the wines they love.
Our Mission
We believe every wine has a story worth telling. Our mission is to give wineries the tools to share those stories in ways that resonate with modern guests.
A simple QR scan brings your wines to life—complete with tasting notes, food pairings, vineyard details, and the journey from vine to glass.
100%
Focused on Wineries
Why I Started BibiVini
Pete Wilke, Founder
After nearly a decade working in California tasting rooms, I've seen the same scene play out thousands of times: a guest lights up when they taste something special, they snap a photo of the bottle, maybe grab a business card—and then life happens. By the time they get home, they can't remember the name or the vintage. The connection is lost.
With a background in Marketing and Psychology, I understood that the problem wasn't the wine—it was the follow-through. Wineries pour their hearts into crafting incredible wines, but the tools to keep guests engaged after they leave the tasting room haven't kept pace with how people actually use technology.
BibiVini bridges that gap. It's the tool I wished existed during all those years behind the tasting bar—a simple way for guests to scan, save, and revisit the wines they loved, while giving wineries the insights they need to turn one-time visitors into lifelong customers.
What We Believe
Passion for Wine
We love wine and the stories behind every bottle. That passion drives everything we build.
Simple Solutions
Technology should make life easier, not harder. We keep things intuitive and straightforward.
Winery-First
Every feature we build starts with one question: will this help wineries connect with their guests?
Beautiful Design
Wine deserves to be presented beautifully. We obsess over every detail of the experience.
Built for Wineries
From boutique estates to established producers, we're proud to serve the winemaking community. We understand the unique needs of wineries and build specifically for them.
The Journey to BibiVini
Armed with a Bachelor's in Marketing and Psychology, an Associate's in Computer Studies, and an FAA drone pilot's license, I set out to build the tools the wine industry was missing.
2016
Into the Tasting Room
Started working in California tasting rooms, learning firsthand what makes guests fall in love with wine—and what gets in the way.
2017
Certified Sommelier
Earned my Certified Sommelier credential, deepening my understanding of wine and how to communicate its story effectively.
2020
Industry Shift
Worked through the pandemic and watched the wine industry transform. Digital engagement went from nice-to-have to essential.
2026
BibiVini Launches
Earned an FAA Part 107 drone pilot's license and an Associate's in Computer Studies, then put it all together and launched BibiVini—bringing a decade of tasting room experience and the technical skills to finally make it real.
Let's Talk Wine
Whether you have questions about BibiVini or just want to chat about the latest vintage, we'd love to hear from you.
info@bibivini.com